How much should you spend on marketing?
This is a question I get asked all the time.
When profits shrink, marketing is often one of the first line items in the budget to go.
This is a mistake. When done correctly, marketing is a signficant revenue-driver. When you cut back on marketing costs, revenue (and profit) declines along with it.
I talk through the 5 marketing channels that work best in my practice.
Plus, I share my 5 favorite business books that I recommend to practice owners.
Steal my 2024 annual marketing calendar for free. Get it here: https://hubs.la/Q02hkPLB0
Access my free, on-demand marketing course for practice owners: https://getbreathrough.com/marketingcourse