Chad Madden sits down with Dr. Ben England, PT, DPT, FAAOMPT, to break down why adding treatment technology (laser, shockwave, direct current, dry needling, HBOT) isn’t a fad—it’s what today’s patients expect. We cover how to roll out cash-pay services, pricing, ROI, and the mindset shift clinicians need to recommend ethically and confidently. Ben also shares a turnaround story and how mentorship/accountability accelerate growth. Value-packed for private practice owners and clinicians who want better outcomes and better business.

YouTube Timestamps

00:00 – Intro & Ben’s PT origin story
03:00 – From hospital to private practice to all-cash
05:20 – Why patients want tech now (AI, biohacking, expectations)
07:45 – Rolling out cash-pay tech: training, pitfalls, integrity selling
10:50 – Evidence behind direct current, lasers & e-stim (Ben’s paper)
14:30 – Overcoming “sales prevention” and dosing mistakes
17:25 – ROI math, scheduling devices, and first-visit trials
23:40 – Mentorship, accountability, and building the Torrentia Tribe
30:10 – Practice turnaround case study + how to join
39:30 – Books that shaped Ben’s career & wrap-up

Book a free demo call and get a behind-the-scenes look at the exact systems, tools, and frameworks Chad used to grow from a solo PT to a $20M practice — and the blueprint he’s using to reach $100M. https://getbreakthrough.com/demo/

Items mentioned in the episode:

Torrentia.com
Tribe of Millionaires 
Financial Freedom Book
Innerpreneur